Whether a Cobra lover or not (and whose not?), you simply have to take a look at the video above. Set to "My Favourite Things," which is a great song performed by a Swedish group called The Cardigans, a wildly versatile band known for its 60s-inspired "Indie pop" and rock songs.
In this Factory Five promo video, The Cardigans lead singer, Nina Persson, croons about her favorite things, in a voice that grabs your attention almost as much as the video itself. Of course, if you're a car lover, the song may take a backseat to the video, but both are equally good and when put together, make for a promotion like no other!
On the Factory Five promo, you will get a bird's eye view of the dash, under the hood and even a glimpse into exactly what a race car driver sees as he or she guns it on the straightaways and tightens it up for making the turns.
"My Favorite Thing" by the Cardigans
A fan of the Factory Five Type 65 Coupe, I was pleased to see some great footage of this car racing. You can also look forward to seeing action-packed video footage of the Factory Five Mark II Roadster, and the Spyder GT.
The video only lasts three minutes and 29 seconds, but you will undoubtedly be compelled to play it again and again.I spent well over an hour playing it on my desktop and then stumbled across another video for the same song.
"My Favourite Things," (see above), showcasing lead singer Perrson as she takes to the dusty road in a vintage car (which you will have to ID for yourself).
The Cardigans obviously share our affection for cars and for driving and I applaud Factory Five for their choice here. The Swedish pop/rock group's song, "My Favourite Things" is a great match to the car promotion and couldn't have a better name or beat. Masterfully choreographed with racing scenes that will have you holding your breath, this UTube video is a must see.
After you view it (and like I said, you'll be going back to it over and over again), add your own blog post there and let me know your thought about the unique promotional piece.
For more information, or to request the FREE Factory Five promotional DVD and color brochure, visit; http://www.factoryfive.com/orders/info.html
Go Factory Five!
The song title is "My Favourite Game". It came out in 1998 (I think). If you look around on youtube, you will find that there are four versions of the video, with different endings (everything except the end is the same in all four).
The beat up vintage car Nina Persson drives is a 1974 Cadillac Eldorado.
/Jonas from Sweden